See purposeful design
solutions brought to life
from  collaborations
Explore my design process through the variety of projects in this portfolio, completed for clients across different industries.
I speak with statistics
12
Years
My extensive expertise fuels project success.
16+
Projects
Proven track record of successful deliveries.
16+
Happy Clients
Clients value my versatile, wide-ranging skills.
Experiences & tools
Product Designer / Rayda
Jul 2022 - Currently
Product Designer / All Forty, Inc
Jul 2020 - Currently
Product Designer / BudgIT
August 2018 - Mar 2022
Web Developer / Civic Media Lab
Mar 2018 - Aug 2018
Frequently Asked Questions.
What services do you offer?
As an experienced product designer, I provide end-to-end design solutions including user research, wireframing, prototyping, visual UI design, and working closely with engineering teams during product development.
What is your design process?
My process aligns with the KISS philosophy - it always starts with understanding the essential user needs through research and testing. From there, I iterate on clean, straightforward concept designs and prototypes while continuously validating solutions. Communication and collaboration across teams is also key.
How do you approach complex design problems?
For any complex challenge, I break it down into the essential user needs and goals first. From there, it's about exploring many potential simple solutions through iterative prototyping and testing. Consistently seeking user feedback ensures I arrive at the most seamless product experience.
What sets your work apart from others?
My designs stand out for their simplicity and intuitive user experiences. By constantly validating against real user needs, I cut through complexity to craft seamless product solutions focused on the essentials.
What is your design philosophy?
My design philosophy follows the "keeping it simple stupid" (KISS) principle. I believe products should be intuitive and effortless for users, stripping away unnecessary complexity. My focus is on deeply understanding core user needs and designing elegantly simple solutions that just work.
What types of products have you designed?
Over my 7 years of experience, I've designed a wide range of digital products including mobile apps, web applications, SaaS platforms, ecommerce experiences and more for clients across industries like finance, healthcare, ecommerce and enterprise software.
What design tools are you most proficient with?
I'm highly proficient with tools like Figma, Adobe XD, Sketch and InVision for clean UI design and prototyping. I'm also skilled at user research methods and front-end skills like HTML/CSS.
Do you have experience collaborating with developers?
Yes, absolutely. Throughout the design process I work closely with engineering teams to ensure successful implementation of designs into production-ready products. I provide developer handoffs, code libraries and maintain constant communication.